Man in a blue suit walking past a vintage blue racing car at the entrance of The Peninsula London
Editorial · Commercial · London

Editorial Photography London

Your brand, in real places with real light. Photographs that show the life your product belongs to, not just the product.

Behind the camera20+ years
Based inLondon
RM Sotheby's · The Peninsula London
Selected work
RM Sotheby'sThe Peninsula LondonLuxury hotelsFashion brandsClassic cars

A product shot shows what you sell. An editorial picture shows why people want it.

I've spent more than twenty years photographing people in real moments. Editorial work uses the same skill: put your brand somewhere real, let a story run through it, and make pictures people want to step into.

Guest, doorman and driver around a vintage blue racing car outside The Peninsula London
Your photographer

Styled, but never stiff

The best editorial pictures look planned and feel natural. That balance is the whole job.

We plan the shots, the places and the styling together. Then on the day I leave room for the things nobody planned, because those are often the frames you end up using most.

Hotels, fashion, classic cars, interiors. Different subjects, same aim. Pictures that fit your brand and make people feel something.

Barrie
The work

Who editorial photography works for

Almost any brand can use it. These are the areas I come back to most.

Interiors and lifestyle work the same way. Rooms people can picture themselves in, rather than a straight record of the space.

Selected work

RM Sotheby's at The Peninsula London

A vintage racing car outside The Peninsula, one of London's luxury hotels. The idea was to make it feel like arriving somewhere special.

  • The settingThe hotel entrance, the doorman and the stone lions did half the storytelling.
  • The peopleA guest, a driver and a doorman, so the car sits in a real moment.
  • The lightNatural London daylight, so the blue of the car does the work.
Driver in a vintage blue racing car at The Peninsula London as a guest in a pink dress walks past
How it works

From brief to final images

Clear at every step, and built around your team.

01

Plan together

We talk through your brand, who you want to reach and what the pictures are for. Then we plan the shot list, locations and styling.

02

The shoot

On location or in a studio. I work through the planned shots and keep an eye out for the unplanned ones.

03

Edit and deliver

I pick and edit the strongest images and deliver them in the sizes and formats your team needs.

Good to know

Editorial photography questions

What's the difference between editorial and product photography?

Product photography shows the thing on its own, usually on a plain background. Editorial puts it in a real setting with people and a story, so your audience can picture it in their own life.

Do you shoot on location or in a studio?

Both. Most editorial work is on location, like a hotel, a street or a house, but some projects suit a studio.

Can you help with models, styling and locations?

Yes. We plan all of that together at the start, and I can suggest people and places that fit the brief.

Do you work outside London?

Yes. I'm based in London and happy to travel for the right project.

How much does an editorial shoot cost?

Every brief is different, so I quote per project. Send me a few details about what you need and I'll come back with a price.

Start a project

Got a brief in mind?

Tell me a little about your brand and what the pictures are for. I read every enquiry myself.

Rather use the longer form? Head to the contact page

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